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Bryn Kenney Sues GGPoker Parent NSUS Group Over Alleged 5% Equity Deal

By Mrinal Gujare

4 hours ago

Mrinal Gujare 4 hours ago

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Bryn Kenney has filed a lawsuit against NSUS Group, parent of GGPoker, alleging breach of a 5% equity agreement.
Kenney claims he is owed $3 million in unpaid affiliate commissions due to disputed practices.
The case also involves allegations about GGPoker’s anti-cheating safeguards, with a federal hearing scheduled for November 12.

Image by Eloy Cabacas/ Pokernews

Bryn Kenney has sued GGPoker parent NSUS Group over an alleged 5% equity agreement, disputed affiliate commissions worth an estimated $3 million, and anti-cheating safeguards. The case moved to federal court, with a hearing scheduled for 12 November following a dismissal motion.

Bryn Kenney, poker’s all-time money leader, has filed a lawsuit against NSUS Group, the parent company of GGPoker, alleging a breach of his former endorsement agreement.

The complaint centres on a disputed 5% equity stake, unpaid affiliate commissions and claims concerning the platform’s anti-cheating measures.

According to Next.io, the lawsuit was filed in a Nevada state court in July before being transferred to federal court in August. A hearing is scheduled for 12 November following a motion to dismiss filed last month.

Kenney Claims NSUS Group Failed to Honour Equity Agreement

Kenney became one of GGPoker’s first ambassadors when he signed an endorsement agreement with the online poker operator in 2018. According to his complaint, the commercial relationship was later set to expand beyond the original arrangement.

Kenney alleges that NSUS Group agreed to give him a 5% equity stake in the company, alongside commissions from players who registered through his referral links.

He claims the terms were not honoured after NSUS Group acquired the World Series of Poker from Caesars Entertainment for $500 million two years ago.

The alleged equity agreement is a central element of the lawsuit, which challenges the handling of the arrangement and the benefits Kenney says he was promised.

Affiliate Commission Dispute Involves $3 Million

The complaint also alleges that Kenney was deprived of affiliate revenue through several practices, including removing players he had recruited, deducting amounts from affiliate revenue and reducing commission rates.

Kenney estimates that these practices cost him $3 million. The disputed payments form a separate component of the case alongside his claim to a 5% equity stake.

Both the equity arrangement and affiliate commissions relate to the commercial terms Kenney says NSUS Group failed to honour. These remain allegations in the lawsuit.

Kenney Challenges GGPoker’s Anti-Cheating Measures

Kenney also alleges that he was deceived about GGPoker’s anti-cheating safeguards after learning that cheating was taking place at the platform’s tables. The claims come against the backdrop of previous cheating allegations involving Kenney.

Martin Zamani, a former member of Kenney’s poker stable, accused him of involvement in collusion, ghosting and real-time assistance on GGPoker. Zamani also implicated himself in the allegations, while Kenney strongly denied them.

According to the information provided, GGPoker has taken no reported action against Kenney over those accusations. However, the absence of reported action does not establish a formal finding that the allegations were unfounded.

Kenney’s claims about the platform’s safeguards and the previous accusations against him form separate aspects of the wider dispute.

Federal Court Hearing Set for 12 November

The lawsuit is proceeding in federal court after its transfer from Nevada state court in August. A motion to dismiss was filed last month, with a hearing scheduled for 12 November before Nevada federal judges.

The case centres on Kenney’s alleged entitlement to a 5% equity stake, affiliate commissions he estimates cost him $3 million, and his claims concerning GGPoker’s anti-cheating measures.

The scheduled hearing is the next stated development in the proceedings. The supplied information does not establish a final outcome, and the allegations against NSUS Group remain unresolved.